Five years ago, my wife Donna and I invested our entire nest egg into buying an old farm in Brutus, MI. We refurbished the old barn, and created a young adult ministry, because there wasn’t one in the area. It turned out almost exactly like we pictured it, but then when it was still in its infancy, Emmet County shut us down. It was actually quite ugly, and they threatened to condemn the property if we even had a bible study in the farmhouse.
So now, rather than the vibrant ministry we hoped to launch, Donna and I have a mountain of debt, a second property to pay taxes on, and a really nice barn we’re not allowed to use. It’s really easy to feel angry, foolish, and defeated.
The young adults who were part of the fledgling ministry did not get shut down. They continued to meet in other locations. They kept meeting for worship music, bible studies, and fellowship. In fact, the core group of people still meet to this day, years after the actual barn was shut down. They still call their group “The Barn”, even though many of the current group members were not around when the actual barn was involved.
Over the past 5 years, 4 couples who met or got their start at the barn have gotten married. One of them is my eldest daughter, the singer in the video clip above. Her and her husband are expecting their first child, and our first grandchild, in September. The group of young adults that got started at our short-lived ministry continues to grow and flourish, even though my wife and I are no longer a part of it at all. Our barn sits empty, but I’m not sure I can consider it a failure.
Our goal when we started The Barn was to create a community of young adults who could grow together, and lean on each other as they transitioned to adulthood. We always intended for the group to take over once it was established. We wanted… exactly what happened. It just wasn’t exactly the way we expected it to happen.
Donna and I can always make more money. We can have a bit less extravagant retirement, which can start a few years later than we intended. Because when we decided to invest everything we had into the lives of the young adults we cared for, our intent was to change their lives, not create a business. And their lives are not only changed, but continue to change new lives who only know “The Barn” as a weird name that references some place they used to meet.
The Barn is both the biggest failure, and largest success we’ve had the pleasure to be involved in. It didn’t turn out like we planned, and yet it also ended up much better than we ever hoped.
A few months back, I got an email from GLE, which announced your new position as CEO (congrats!), along with other updates about service, fiber internet rollout, etc. One of the things I noticed in the email was that Great Lakes Energy doesn’t actually produce electricity, but buys it from a local supplier. I’m sure it’s more complex than that, but nevertheless, it got me thinking.
A couple years ago, Great Lakes Energy started a truly remarkable endeavor to provide fiber-to-the-home for all GLE members. And Truestream was born. It was, and continues to be a huge project, which I’m sure cost many millions of dollars to roll out. And as a business-class fiber customer at my farm in Brutus, I can tell you, the efforts were successful. I’m assuming there were grants and other financial resources available to you in order to help fund the connection of so many folks who otherwise had no decent options for broadband Internet service. I wonder if the same might be true for electricity… A couple days ago I got this email:
And it got me thinking. Again. What if Great Lakes Energy worked with its members, and facilitated the installation of solar and/or wind generation at the individual homes? Many of us are in rural locations, and have the space to install systems that would not only offset carbon emissions, but with grid-tying, you could buy some of the electricity you provide from your own people.
I’m not saying this without understanding many complexities exist. While solar installations would certainly help with the issue presented in the email, solar power is timed very poorly for energy needs in the winter. This is exacerbated by our eventual need to move away from burning fossil fuels to heat our homes. If we all use electric heat pumps (which, we totally should, and almost certainly will eventually), the demand for electricity will increase at night when the sun is not helping produce any power at all.
Good Point, We Should Forget the Whole Thing…
But see that’s where Great Lakes Energy could really help blaze a trail. Who better to solve the issues of energy production, distribution, storage, and independence than an electrical CO/OP who has already proven their ability to think big, and actually follow through? There will always be people like me, who have an off-grid inverter setup, with a battery bank in order to make it through potential downtimes. And less nerdy versions of me who have a standby generator in case things go sideways. But those solutions are very self-focused, and if we want to be leaders, we need to work together as the CO/OP we are. There are so many things individuals like myself can’t do alone. But a huge part of those challenges are just another Tuesday for you. Things like:
Testing, approving, and possibly bulk purchasing hardware for grid tied inverters, solar panels, and mounting hardware that will work well, work safely, and provide people with the appropriate hardware for their needs and/or desires.
Working with local government entities to provide clear, simple guidelines, and when local governments are unwilling to cooperate, shine light on the issue so that progress doesn’t die in a pile of paperwork.
Work with installers, either hiring, contracting, or at the very least facilitating reputable professionals connecting with members.
Work with folks like myself, who are passionate about such things, to educate and even help people find the line between DIY and professional installations. What can we do on our own? What should we? What shouldn’t we?
Heh, Yeah, We Already Do That
Well… about that. Yes, you have multiple programs. Three that I’m aware of, kinda. Two of them seem like the same thing worded differently. But they’re not nearly the same level of active participation as the fiber Internet initiative. Let’s talk about them, purposefully from my viewpoint, because I suspect I’m more aware of these things than most folks, and much less aware than you.
Community Solar. This appears to be a partnership with a 3rd party organization, Spartan Solar. You sort of “adopt a panel”, which is installed and maintained in a solar farm by the Spartan Solar folks. You pay for a panel, and get credited by the energy it produces. I’m certain those credits are based on averages and percentages, and are reduced by maintenance cost and financial solvency, etc, etc. On paper, this is very likely the absolute best way to implement solar in the most efficient way possible.
The problem is, it’s just a line item on a piece of paper. And apart from an abstract good feeling, there aren’t any real benefits to the end user. If your power goes out, your adopted solar panel doesn’t know, doesn’t care, and will not keep your cellphone charged so you can watch netflix during the ice storm. I suspect the interest in Community Solar isn’t zero, but also isn’t earth shattering. It’s just moving numbers on a monthly bill. If we’re going to change the world, it needs to feel real.
When you produce power on your roof, and you can see graphs of output and usage, things change. If you want to see someone get radical about energy savings, show them the data. Not abstract kilowatt hours of monthly usage, but daily watts produced and stored vs watts used. The reason people don’t take climate change seriously is they don’t experience it first hand, at least not in a way that feels real and addressable. Am I suggesting we gamify our electrical usage? YES! Members connected reliably to the Internet with fiber only makes that more possible. If people realize it takes a dozen huge solar panels in full sunlight to run their air conditioning, it becomes a tangible reason to add insulation and get better windows.
Net-Metering and Buy-All/Sell-All. From what I can tell by reading the PDF files (which were clearly written by lawyers), this is the ability for a limited number of members to pay extra for a smart meter, and then sell back excess energy they produce. This is great, truly. That said, I have no idea if the 10MW limit specified in the document has been reached, or if the program is still available. I also don’t have any idea how much extra members need to pay for smart meters to facilitate the process. And most importantly, the “how-to” bit is not only confusing, but intimidating and pretty much unattainable without lots of professional investment.
Such things are complicated, and intimidating. I get it. When you add governmental regulations, both local and regional, it’s a non-starter for the vast majority of folks. Even myself. But like I mentioned above, these regulations and interoperability with governments are what you do every day. What if there were a group of local installers, electricians, buying cooperatives (ahem, GLE), and people who know the intricacies of rolling out real community-based initiatives? What if you could show graphs on your website of the percentage of power purchased from members vs from a 3rd party? What if a farmer with a south-facing clearing could install enough solar panels to make a bit of income each month while supplying all their own power/heating/cooling needs?
OK, Sure, But That’s Not a Plan.
Right. My hope is that we can make it easier for people to install things like solar. This will require several things:
Education. This is the part I can actually help accomplish. Remember when I was one of the first folks to get fiber Internet installed, and y’all took pictures, etc? (It’s ok if you don’t remember, you weren’t there personally) Let’s expand that idea. Let’s highlight various solar/wind/battery/inverter installations members have in place, or plan to put in place. I’m an educator who is comfortable making video. Let’s show people what’s possible!
Easy Access. Most people I know with solar installations got the hardware and labor as part of a contract, which makes their payment and saved electrical usage just about a wash. That requires capital, and I would bet there are governmental grants to help facilitate such things. I’m really nerdy, and really into this stuff. Yet I have no idea how to get something like a solar panel system installed. That’s partially on me, but it points to a bigger problem: No one knows what is possible, much less how to accomplish it.
Incentive. It needs to be sexy. There is so much more we need to do than just putting solar panels on houses. But getting people to be active participants in the energy conversation seems like a really good first step. This is mostly marketing, but wouldn’t it be great to have an actionable alternative to the rolling blackouts mentioned in the email above? “Use less power” is an admirable goal, but long term it’s not sustainable. The future will be powered by electricity, and being proactive about scaling our power needs before garages are filled with electric vehicles seems like an even more admirable goal!
I truly can’t think of any other entity more poised to lead the way toward a cleaner, more self-sufficient nation. Once we are more actively involved with producing electricity, and owning the process — things like transitioning away from propane furnaces become a much easier conversation. But the first step is to get people interested in having the conversation. And making everyone an active part of the process seems like a good way to start.
So drop me a line, Shaun. Let’s change the world, starting in one of the most unlikely places — our own backyards.
It occurred to me today that I’m not really sure if the things I publish are the things I allow to get out of my think-meat, or if they’re things I can’t keep inside it. It probably doesn’t really matter in the grand scheme of things, but my brain (jerk that it is) thinks a lot. A LOT.
Now, I’ve always assumed that I objectively look at all the thinky thinks, and then determine, “ah yes, this kernel of insight is worthy of the masses.” But, yeah, no. I’m rarely, if ever, proud of the stuff I write. I might be proud of myself for sharing things, but never do I think, “This. This is what people need to hear.” Other people say things much better than I do, and they’re almost always more qualified to say things betterer than me. (Apart from a very, VERY narrow area of expertise. I’m pretty confident with my Kool-Aid making skillz…)
So what I write, like this for instance, is almost certainly not because I think it will make the world a better place. And I know I don’t do it for praise, because for my spheroid-jiggly-ponder-box, praise is a double-edged sword.
(Short explanation: “Shawn, that was incredible” makes me very much assume that whatever I just created is now the low bar for all future creations, and if it really WAS good, then I might as well not bother, because I’ll never create something that good again, and if I make something worse, I’ll let down everyone.)
I guess that means whatever I end up publishing is just think-juice I couldn’t quite keep inside. I suppose writing is my emotional outlet. But even that doesn’t explain why I click “Publish”, because there are plenty of drafts here on my bloggity-blog that will never see the light of day. So it’s more than just a need to write, because writing doesn’t need publishing to be an outlet for emotion. (See also: Diaries. But no, I don’t have a diary. OMG, is *this* my diary?) So why do I publish anything, ever?
Maybe narcissism? Maybe I seek the self-destructive praise of others? Maybe I hope that one person will read my escaped thoughts and realize they’re not alone in this weird, judgmental world? I honestly don’t know. But for some reason, I often feel compelled to share my thoughts, even when they’re weird, or personal, or scary, or all of the above. Apparently creating and sharing are very different endeavors. A lot of what I create isn’t shared — but a surprisingly large percentage of it is.
I was talking to a friend today about the “highlight reel” aspect of most social media. Many, or maybe most folks share the best and happiest parts of their day, or they make sure the part of their persona that lives “in frame” is squeaky clean and perfect. There’s the other side of that coin, when people post about how bad things are, looking for either help, or pity, or even just attention. But the mundane seldom makes it on Instagram. Or blog posts. Yet, here we are.
SO my fellow creators, I have two questions: 1) Why do you create? 2) How do you decide what to share?
I’m currently depressed. I think. I’ve been diagnosed with Major Depressive Disorder, and so maybe any time I’m depressed, that’s the “reason” it happens. But also, depression is different for everyone. I’m confident of that, because depression is often different for ME, and I’m the same person as me. Still, I wonder if what I’m experiencing now is depression, or frustration, or post-covid-exhaustion fueled existential dread. Also, does it matter?
A man was walking on the beach, and came across a little girl. She was picking up starfish from the shore, which were washed up during a storm and stranded when the tide went out. As she feverishly tossed starfish after starfish back into the ocean, the man asked her what she was doing.
“These starfish got stuck when the tide went out, and if I don’t get them back into the water, they’ll die,” she said.
“Yes, but there are thousands of starfish, and miles of beach. Even if you’re here all day, you won’t make a real difference.”
The girl slumped her shoulders, and looked forlorn. Then, a few moments later, she marched over to another starfish and tossed it into the surf. She turned to the man defiantly and said, “Well I made a difference to that one!”
I love the starfish story. It reminds me that regardless of how small my influence on the world might be, every little thing I do is important. Over the years, my level of “fame” has waxed and waned. This story helps me separate the “amount” of change I can make in the world from the “significance” of the change. Usually, that realization is enough to keep me going.
But depression is an almost sentient evil which short circuits logic and reason, and rewires our emotions in a way to make everything seem hopeless and insignificant. I know it’s not true, but when depression wields its ugly sword, intellectual knowledge doesn’t seem to matter. And since the depression is a part of me, dwelling in the deep and slimy parts of my brain, it knows all my weaknesses.
For example, I’m not really motivated by accumulating wealth. But in order to do the things that do fulfill me, I need to make money. My depression twists that into a self-image of me being a sell out, trying to make a buck instead of creating to make the world a better place.
“If you really wanted to help people, you wouldn’t try to make money while doing it. You’re just pretending to care about others so you can trick them into giving you what little money they have,” my depression tells me.
And so, when I’m under the weight of depression, I don’t create. Because it feels icky. And those starfish who might benefit from my tiny efforts dry up in the sun. It’s terrible. And I know it. That’s the most horrible part — I KNOW the truth. I just can’t seem to believe it. Because depression lives in my brain. It’s part of me. And sometimes I don’t know how to turn it off.
I’m not writing this because I have a wonderful solution, or a simple series of steps to get past the depression. I’m writing because one of the few things I know to be true is that depression withers in the light. And so when I talk about it, and point out its lies, it gets a little bit weaker. Hopefully me exposing mine might scare yours a bit too. Because the other thing I know is that it’s easier to battle our demons when we’re not alone. And if you’re reading this, or hearing this — you’re not alone. And neither am I.
I recently read advice about writing letters to famous people. I think it was in the Steal Like an Artist Trilogy by Austin Kleon, which is a wonderful set of books. (I’ve listened to the audio version several times) This is not a letter to him, however. The point was that you can write letters to famous people, but it’s not fair to expect a reply, because their fame makes it very difficult to read all the letters they receive, much less reply. Fred Rogers was an exception to that rule, and sadly I never thought to write him in my youth. I regret that often, because since he did reply to all the letters he received, I could have a personal letter from Mister Rogers hanging on my wall right next to the poster of him which you can see in my online videos. But I digress.
This is a letter to John and Hank Green. Or Hank and John Green. I have no idea if there’s a rivalry about whose name goes first.
Dear Green Brothers,
I’m not actually a long time fan. That’s not a poor reflection on you, it just felt like something I should get out of the way, because a fan letter sort of assumes fandom. And while I appreciate you both, I still have no idea what most of the inside jokes you reference mean. (Things like “pizza-mas” and “nerdfight-stuff” mean little to me) But due to unfortunate circumstances, I’ve had the fortune to watch many, many, MANY of your vlogbrothers videos. So many, in fact, that I felt compelled to write this letter. Because while you had no idea that I watched hours and hours of you both, around day 4 it started feeling creepy. So this is me, waving my hand in the air and acknowledging the weirdness, and explaining that I’m currently on day 17 of a pernicious Covid infection that just won’t go away. And so I’ve watch a LOT of YouTube. And totally getting my money’s worth from that YouTube Premium subscription.
John, I first saw you when someone passed along a link to your video about Mister Rogers. Hank, I didn’t know John had a brother, and so the first time someone mentioned you in conversation (my daughter I believe, because her teacher played CrashCourse videos in class) I assured her that no, it was “John” not “Hank”. A quick googling ensued, and it turns out that you too are a real human, and thus was born my understanding that there are TWO brothers Green, each awesome in their own way. (See? I kinda warned you I wasn’t a very good fan. No pizza for me. If that’s a pizza-mas thing. Again, I don’t really know)
Still, even with my total lack of fan juice, and a mere inkling of the Green Brothers Mythos, I felt compelled to write you. Yes, yes, partially because I felt creepy devoting my Covid isolation binging your channel. But honestly, that was partially YouTube’s fault. As I blankly stared at my phone, the YouTube algorithm kept feeding me vlogbrother videos. (Very much not in any sort of order, which was odd, but also somehow still worked).
Wow, I really need to get over myself. The focus on me feeling creepy is starting to get creepy itself.
I’m writing for probably the same reason many people write to you. You’re both very relatable, and present yourselves as quite genuine. It’s possible you’re just really good actors, and the “regular old nerd” persona is just an act, but that seems unlikely. It’s also intimidatingly impressive how professionally successful you’ve both become. I’m pretty sure you’re both younger than me (I’ll turn 47 next month), and your accomplishments are not only admirable — but downright world-changing. And while you both seem humble about the multitude of things you do, the ripple effects of just being you are probably not always easy to see.
My tiny YouTube channel where I create Linux training to help people find a fulfilling career is just that, tiny. And my video style has always been simplistic. But it’s not like your vlogbrothers videos are exactly high production quality, and yet they continue to resonate with people. You give away the vast majority of your creations, and a huge percentage of the money you bring in, and yet manage to live indoors and regularly eat warm meals. And while we obviously don’t know each other, you’ve become the pair of humans I can regularly point to (mentally, I promise I’m not really stalking you) and say, “See? There’s a way to be the sort of person I want to be, while still being able to afford food!”
So thank you. Not for anything in particular that you’ve done, but just for doing the things “out loud” so people like me can see it work. While it’s unlikely my influence will spread quite as far as yours, I appreciate that you’ve blazed the trail a bit for kindness and generosity being a road to success. Because whatever the second half of my life looks like, this tweet remains true.
Hank – I’ll see you on Friday. And John, Tuesday. 🙂